Florian's Blog

Father of 5, entrepreneur, traveler, geek, curious about so many things.

Archive for the ‘google’ Category

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Facebook to become World #1 brand name

Wednesday, December 30th, 2009

Back in August I predicted Facebook will take #1 rank away from Google in traffic before the end of the year. December results are not out yet but there is a high probability I am right. As I was looking for data on the subject – a new question arise.

Is traffic a sign of popularity? bangkok

So I went on writing down numbers on a scrapbook. My primary goal was to search brand names and the number of search associated with that brand. To do so I used the Top 100 brand by Millward Brown [PDF].
Surprisingly Facebook, Twitter, iPhone, My Space are not listed by the research institute. Even in a brick and mortar world, Facebook should be in top 5 most known brands.

Below are results found using Google.com [US English page as of December 30, 2009].

Few basic observations: Google and Facebook together are more popular than Web. US takes the lead with over 23 billions search results. USA and War all together are less popular than Yahoo!

Behind those figures I see two conclusions. First, top brands -as described in the study published by Millward Brown- are yet far behind in terms of web image. Their online presence is a failure for 95% of them. This should give hope to all online viral social media jungle marketing agencies out there. The second conclusion is sadder: traffic doesn’t mean revenue. Facebook, Twitter, Youtube, MySpace and Hotmail generating over 5.3 billion of search results have an estimated global revenue of $1.3 billion for 2009 representing 0,003% of Wal-Mart’s 2009 revenue.

It brings us back to valuation calculation- should we continue to use online popularity or traffic to rate online businesses?

What do you think?

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Posted in Apple, Content, Economy, Mac, Microsoft, Social Media, TechCrunch, Technology, Twitter, World, google, iPhone | No Comments »

Droid Must Have Applications

Tuesday, December 1st, 2009

It has been 2 weeks since Droid invaded my life. Let me be clear – it’s not a perfect device. Verizon and Motorola rushed to get this phone out and I think they did the right thing.

Droid Home MainVerizon announced an update for December 11th. Google updated their official website for its mobile operating system. Going by history, Android.com has always been updated before an update is released for the Android operating system. This could mean that Android 2.1 is near, and might arrive on December 11th. To add fuel to the fire, Google recently updated their Android market terms of service which go into effect on Dec 11, 2009. According the rumors going around Dec 11 update should bring the following

  • New Android Market with carrier billing support
  • Android 2.1 update for select devices
  • OTA updates for the Verizon Droid and Droid Eris
  • Desktop client for Android Market

Nothing regarding much wanted features: pinch-to-zoom, Sense UI, Mobile Chrome Browser, screen capture and tethering.

Therefor I decided to put up a list of applications to make the Droid a much better device .

List of must have applications as of December 1st:

Better Keyboard – $2.99

Better Keyboard provides some options like three different keyboard layouts and slightly larger keys. You can type letters and numbers without having to swap keyboards. Improves overall typing experience.

Astro File Manager – FREE

Astro should be in all Android phones. It’s basically a file manager to browse SD card, system files but also a utility to kill running processes, optimize RAM and create/rename/edit folders.

DockRunner – FREE

Developed by Active Frequency this app will simulate Multimedia Dock mode. Very handy at night to keep your phone on a night table displaying time. Saves you $30 on an accessory you will barely use.

Dolphin Browser – FREE

Motorola Droid has some core features disabled such as Pinch To Zoom -certainly to avoid potential lawsuit with Apple. Dolphin Browser brings pinch-to-zoom to Droid. It’s fast and powerful. You can set Dolphin as a default browser and avoid the hassle of using built-in browser.

Beautiful Widgets – $1.50

Droid landing is kind of empty compared to HTC Sense UI. Beautiful Widgets adds weather and flip clock to your home page. Personally I love it and recommend it.

dXTop: Home Alternative – $2.99

I’m not a big fan of themes, backgrounds and ringtones but dXTop is more than just a cosmetic lift. It adds one more screen to the home, dual drawers and screen capture. Unfortunately screen capture feature is working for home page only :( but it proves its doable. I’m surprised we have no screenshot application for Droid so far. dXTop can run with Beautiful Widgets.

Imagine Multi-Touch – $0.99

Droid does not offer multi-touch but it does work! Imagine Multi-Touch is an Android Image Gallery application that supports multi-touch on all Android handsets for $1. Combining Dolphin Browser with IMT makes the Droid so much better.

Market offers much more applications to suit your need. The above applications are specific to Droid in order to improve user experience. I’m taking the opportunity to show some respect to those developers who spend hours, days and weeks to develop an application for a particular need knowing next OS update might make their efforts obsolete. Thank you!

Posted in Geek, Telecom, android, google | 1 Comment »

Droid for Dummies

Saturday, November 7th, 2009

One thing I noticed while purchasing a Droid at my local BestBuy -was the lack of basic knowledge froUsual unboxing pic. #droidm potential buyers.

Fortunately most will learn fast and adopt geeky habits but some will return their new phones very disappointed Droid did not meet their expectations.

So here is a little tutorial on how to make the best out of your new phone.

First steps to properly use the Droid:

-       Remove gently protection sticker on the battery cover BEFORE inserting the battery. Failure to do so will make the battery door irremovable. Been there, done that.

Droid cover battery door

-       You need a Gmail or Google Mail App account to operate an Android phone. If you don’t have one you need to create one. Technically you can use an Android phone without a Gmail address but you’ll be missing 80% of core features. I suggest you sign up for a Gmail and add your other email accounts. Gmail account will just be used to sync your contacts, Latitude, Market, etc.

-       To configure your phone, you will need to access “settings”. Unlike the iPhone, “settings” icon is not showing on home page. To access the “settings” press the central lower tray to pop up all applications. They are sorted from A to Z. Get to “settings” and start configuring.

-       If – like me- you like to keep your phone protected you will need to set it up. By default Droid does not offer protection i.e. PIN code. Android 2.0 introduces a new form of screen lock called “pattern”. Press on central tray, scroll to “settings”, go to “location and security settings”, check mark “Require pattern”. The rest is very intuitive.

-       Once your phone is protected from curious, very likely they will try to input pattern. After 5 attempts, phone is locked 30 seconds. Every wrong attempt after 30 seconds will re-lock your phone for 30 seconds. If you forgot your pattern, you can still log on to your phone using your Gmail username and password.

-       Market is the application store for Android powered phones. To access Market you need to have a valid credit card on file via Google Check Out [Google Merchant account a la Paypal].

-       Downloaded applications are assigned to your Gmail account. Whenever you change phone you simply need to logon using your Gmail credentials and all your apps will be available for download again at no cost.

-       For now – Droid offers only 3 home screens. You can add shortcuts, widgets or folders by keeping your finger pressed on an empty spot. A menu will pop up offering several options.

-       Background image format covers all 3 panels. Screen definition is a bit odd 960X854 pixels. Check Droid Forum Gallery for cool wallpapers.

-       I strongly suggest you install “power control” widget on your central panel. You will be able to toggle Wifi on/off, Bluetooth on/off, GPS on/off, and brightness with a single touch. Very useful.

Power Control Widget

-       To use the camera you need to press on the gold button located on the lower right side of the phone. You cannot use the camera without unlocking your screen first. Keep finger pressed a couple of seconds to launch camera. For now, camera is slow and auto-focus needs an urgent firmware update.

-       On most applications you can use the search function. Easy access to search needs a single pressure on the magnifier icon located on the right inside of lower toolbar. Very handy to search applications in Market, contacts, emails, etc.

-       To optimize battery I suggest, you set “screen time out” (located under Settings/Sounds and Display) to 15 seconds. By default it’s 1 minute. Also under Sounds and Display, adjust brightness to low. Also in Sounds and Display, set Animations Off. Do not keep Wifi on all the time, mostly on Verizon where network is faster than most Wifi connection. Remember to turn Bluetooth off if you don’t use it. No need to keep GPS on in the house J

-       You cannot remove pre-installed applications. To uninstall applications you downloaded and no longer want to have go to “settings/applications/manage applications. A short way to remove an application is to keep your finger pressed on the application icon and use the pop up menu to uninstall it. Very smart.

Here I will stop as I believe further steps are not for beginners.

Let me know if you have additional tips or tricks and I will add it to the post.

Happy Droiding.

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Posted in Geek, Technology, Telecom, android, google, iPhone | 13 Comments »

International Domain Names: Internet Set To Add Non-English Web Addresses

Monday, October 26th, 2009

This is an incredible news to revive a saturating industry. ICANN has decided -after 40 years- to open domain names to non-English web addresses. Briefly, it means you will soon be able to register www.été.com or www.שלום.com. Registrars around the planet must be ecstatic about the news. Same for hosting companies. Brands, individuals are obviously less happy to have to spend few more dollars to increase domain name protection. Not sure how search engines will react but it sure adds a lot of work for them. Indexing, ranking international non english domain names is looking like a real challenge.

“We’re confident that it works because we’ve been testing it now for a couple of years,” he said. “And so we’re really ready to start rolling it out.”

Of the 1.6 billion Internet users worldwide, Beckstrom – a former chief of U.S. cybersecurity – said that more than half use languages that have scripts based on alphabets other than Latin.

“So this change is very much necessary for not only half the world’s Internet users today, but more than half of probably the future users as the use of the Internet continues to spread,” he said.

Read more here:

International Domain Names: Internet Set To Add Non-English Web Addresses

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Posted in Content, Geek, Technology, World, google | No Comments »

Sony eReader vs Amazon Kindle 2.

Friday, October 16th, 2009

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Electronic books are not my cup of tea. I resisted as long as I could to move to digital content. Nothing can match the touch of a book, the smell of inked paper, the easy access to any page, sneaking preview of chapters and the legacy you leave to younger generations.

Never thought I'd have digital books under my roof. Kids won.

Anyway we have to live with our times and I decided to give ebook a try. My daughter has a Kindle and reads about 2 books per week. She takes it everywhere.

I personally find the Kindle ugly and lacking basic features making any attempt to try the device worthless. Choice was limited to Sony eReader or Kindle. Soon new devices will be released- obviously upcoming readers can only get better.

The #1 difference between Sony and Amazon is accessibility. Kindle is an online device with wireless capabilities (limited to US market and soon to be open to international) as the Sony eReader is an offline device where you need to connect to your desktop/laptop in order to download books.

I do not see the need to download a book wirelessly as a mandatory feature. It’s not a news or weather service. You can download hundreds of books on a Sony and be set for a long long time. The only thing you need to add a book to Sony eReader is a USB cable. You can even use memory cards. Sony supports all memory card formats adding more flexibility and more storage to the ebook.

Being wireless and connected to ONLY Amazon store is an extremely restrictive feature of the Kindle. Wireless doesn’t mean openness. You must buy your books from the 350,000 titles available. It’s a lot -I agree. But Sony eReader gives you access to Google’s library of 1million FREE books and tons of other libraries accessible online in all languages.

One of the top features Sony added is the touch-screen ability. I love flipping pages using my finger. Makes digital content user-friendlier for an old man like me.

At last my choice for the Sony eReader PRS-600 was final after someone showed me Calibre. Calibre is a magic piece of software that turns ANY digital content into a reading material on the Sony eReader. Magazines, word docs, books, tutorials…anything you can see on your computer can be readable on the Sony.

It gives also access to ebooks purchased by a friend who willingly lends you his book. One thing Kindle cannot handle. If you bought a book and your wife wants to read it on HER Kindle – she cannot transfer your purchase. Recently Amazon pulled OUT books that were purchased on the Kindle store directly from users device. This is inadmissible for me. When I buy a book – it’s mine and I can decide to lend it to my kids without violating any copyrights. There is no fear one will come to my place and take it off the shelf.

If books were not going from one hand to another – literature would have died long time ago. I do not encourage anyone to steal but I must admit it’s a killer feature.

Sony has learned from the ATRAC days that open file formats are more preferable than proprietary ones. By supporting the ePub format, Sony’s essentially guaranteeing that your digital library will always have a home. Stick with Kindle’s proprietary format, and you’re forever a slave to Amazon’s device.

Same feature that made iPod so popular. Take an mp3, drag it on iTunes and enjoy the music. No question asked.

Conclusion: my subjective review goes towards Sony eReader. Three good reasons: cheaper, better, richer. For a detailed review of Sony PRS-600 read Ilene Hoffman post on http://www.electronista.com/reviews/sony-prs-600-touch-ereader.html

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Posted in Apple, Content, Geek, Sony, Technology, google, itunes | 4 Comments »

Google Voice Missed Robbery Attempt

Sunday, September 27th, 2009

Difficult to read online news and not bump into one of those anti-carriers posts regarding the Google Voice vs. AT&T case.

Being involved in Telecom I’m often asked to give my opinion on the matter. After long and boring passionate discussions with friends it became clear no one as a clue of what’s going on. The need for an explanatory post came naturally after a brainstorming session with my friend and partner Pat Phelan.

What is Google Voice?

The service provisions a U.S. phone number, chosen by the user from available numbers in selected area codes, free of charge to each user account. Inbound calls to this number are forwarded to other phone numbers of the subscriber. Outbound calls may be placed to domestic and international destinations from any of a user’s configured telephones, or from a web-based application. Inbound and domestic outbound calls (including calls to Canada) are free of charge, while international calls are billed according to a schedule posted on the Google Voice website. [wikipedia definition].
In simple words, Google Voice is an alternative telecom carrier offering a FREE US number, unlimited free calls within US and Canada and unlimited inbound calls.

Google Voice strong “selling” feature in the Gmail like dashboard offering call logs, SMS history, sync with contact book, visual voicemail.

Ok but how does it work?

Until recently Google Voice was a web application. You needed to go to your web browser in order to place a call. Last summer Google released mobile applications to run on Android, BlackBerry and iPhone.
Simply install the application, pop up the virtual dialer and start making free calls using your mobile carrier a termination point only. Google Voice in an application layer on top of your current service.

iPhone version was removed from App store on july 27, 2009.

If it’s the same as my phone service why would I use Google Voice?

That’s the most interesting question. You still need a host carrier to run Google Voice, minutes you are using on Google Voice are accounted on your plan, so here are benefits:

-       Your Google Voice number is yours for life. No fear to lose your number ever.
-       you can call Canada at no extra cost
-       some carriers plan restrict out-of-state calls. You won’t have this problem with GV.
-       you get advanced voicemail for free (carriers usually charge $5/mo)
-       you get unconditional call forwarding free. You can decide to forward GV calls to your office, country house
-       Advanced call forwarding (simultaneous rings e.g. office, cell and home)
-       Cheap international calls
-       Unlimited free SMS, send and receive
-       Visual Voicemail
-       Call screening, call recording, etc.

Most important is your independence to carrier. You can change operator and never loose a voicemail, or sms or call log. Forget long term commitment to AT&T.

Why did Apple and ATT rejected the iPhone application?

Michael Arrington was prompt to trash Apple thinking they are the bad guys. He even gave his iPhone up and moved to an Android powered device to protest against Cupertino firm [I also dumped iPhone for an HTC Hero but for different motivations].

It was obvious Apple had little to do in the decision to block Google Voice application. It’s a direct order coming from AT&T saying to Google: No, you won’t pimp us!

stealing.

As much as I hate carrier, their mafia cartels and market domination I disagree with Mike argument that we live in a free world and AT&T should not block Google.

Let’s put it this way – can Mashable post their articles on Techcrunch comments because comments are a backdoor to posting on TechCrunch?

Arrington will be the first one to take those posts out and call for an embargo on Mashable.

Can you publish an ad with a Bing search box on Google sponsored links? I won’t live long enough to see Microsoft trying to do this.

But no you can’t.

You shouldn’t be able to use carriers pipes to steal their traffic, take away their subscribers and build a business just because you can afford to dump prices.

This is the second underlying problem of Google Voice. They are dumping prices. Obviously Google is paying to purchase numbers from CLEC, paying for US and Canada termination, paying for their online management and giving it all for free is unfair trading.

I’m surprised AT&T, Verizon, Sprint didn’t file an antidumping petition under the regulations determined by the United States Department of Commerce, which determines “less than fair value” and the International Trade Commission, which determines “injury”. True dumping is generally used in International Trading. But if Google isn’t international then who is?

I didn’t include TMobile in list of potential plaintiffs against Google as Google and Tmobile are working together on promoting a line of devices, Android OS and other services.

I know the Google Voice team quite well and have lots of respect for Craig Walker co-founder of GrandCentral and Group Product Manager for the Real Time Communications group at Google.

But Google can’t have it both ways. You want to become a Telco carrier then break your piggy bank and invest in infrastructure, build your network, acquire your HLRs and switches, start offering customer support, sign roaming agreements…and play fair competition.

If your offer is good I will be the first customer to sign up.

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Posted in Apple, Blackberry, Gmail, TechCrunch, Technology, Telecom, google, iPhone | 13 Comments »

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